Property professionals on the Costa del Sol since 2019
+34 711 02 95 11 info@glaserholidayrentals.com
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About Glaser Group

Short-term rental & property management,
done properly.

Glaser Group was founded in 2019 by Maarten Glaser as a Costa del Sol real estate company. In 2025, we launched our holiday rental management division — a natural extension of what we were already doing for clients who kept asking the same question: “Now what do we do with it when we’re not here?”

Maarten Glaser, founder of Glaser Group
Founder
Maarten Glaser
Glaser Group, since 2019
Meet the founder

Maarten Glaser, founder.

Dutch by birth, Costa del Sol by choice. Maarten moved to Spain in 2017 and founded Glaser Group as a real-estate business in 2018. The rental-management division launched in 2025 — same hands-on operating philosophy, applied to short-term rental.

Why we started: the family kept getting asked the same question by friends and clients — who’s actually looking after the apartment when you’re not here? Most honest answers were “nobody we’d trust”. Glaser Holiday Rentals exists to be a different answer to that question.

Over time, a pattern emerged. Clients who’d bought through us kept coming back with the same next problem — their property needed to earn income between their own stays, but the rental managers they’d tried weren’t up to the job. Slow replies. Surprise fees. Reports that raised more questions than answers.

So in 2025 we launched Glaser Group’s rental management division — the service we wished existed for our own clients. GIPE (Gestor Intermediario de Patrimonio Edificado) and CEPI (Confédération Européenne des Professions Immobilières) accredited. Maarten speaks Dutch, English, Spanish and German — backed by a fully international team that looks after owners and guests end-to-end.

GIPE GIPE accredited CEPI CEPI member Based in Arroyo de la Miel
Why we exist

We’re building the rental manager
we’d want to hire ourselves.

Short-term rental and property management is our main business — Airbnb, Booking.com and VRBO listings, dynamic pricing, multilingual guest support, and the full back-office: VUT and NRUA licensing, cleaning, maintenance, monthly statements, annual N2 filing. One team handling everything end-to-end.

We do this for every Coín owner who comes to us, across every neighbourhood and property type. The service is the same whether you're managing an apartment in town or a finca outside it.

Where we land: a service that's hands-on without being heavy, professional without being faceless, and honest about what your property can earn before any contract is signed.

“The owner’s peace of mind. The guest’s good experience.
Both, every time.”
How we work

Principles, not policies.

Six things that stay the same, at any size.

01

One point of contact

Every Coín owner gets a senior team member as their direct contact. Same voice at discovery, same voice on the December owner-statement query. Continuity is the model we run, deliberately.

02

Honest numbers

Itemised monthly statement for every Coín property — short-term rental income, platform commission, cleaning and turnover costs, management fee all shown separately. Every line itemised. Year-end summary in January for the Spanish tax year.

03

A good fit, both ways

We open for owners who want one hands-on manager handling short-term rental and the full property management stack. When the fit isn't right, we say so — with the reason given. Honest opinions, given early.

04

Quality at every size

The standard we run on the first onboarding has to be the same one we run on the fiftieth. Every property gets the full attention — in-person check-in, hotel-grade cleaning, dynamic pricing, multilingual guest support, the regulatory stack handled.

05

Guests matter too

A real person to call across every stay — short-term guests get a proper welcome and 24/7 multilingual support in Dutch, English, Spanish and German. Better guests, better reviews, better long-term yield. The owner benefits when guests do.

06

Less paperwork for you

Junta de Andalucía VUT (declaración responsable under Decreto 31/2024), NRUA registration under Royal Decree 1312/2024, SES.HOSPEDAJES guest registration, annual N2 filing. Every short-term rental needs all of it — we handle the whole stack.

The team

Maarten, backed by
a fully international team.

A close-knit, multilingual team. Real photos and names added as each member approves publication.

Maarten Glaser
Maarten
Founder & Director
José
Head of Operations
Sveta
Head of Housekeeping
Paloma
Allround Assistant
Let’s talk

Arrange a conversation.

Over coffee at our office in Arroyo de la Miel, by phone, on WhatsApp, or by email — whichever suits you. We’ll listen, ask good questions, and tell you honestly whether we’re the right fit for your property.

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